Helping Build Innovative tackle

A Hands On Approach

  • Multiple Signature Series Baits

  • Deep Knowledge Base Unrivaled in the Industry

  • Hands on Testing That Can’t be Replicated

  • Attention to Detail and Quality

If you’re fishing a popular bait today, there is a chance Matt had a hand in its development.

Matt began tinkering with making lures as a young boy. What began as whittling small pieces of wood into topwater plugs soon developed into mold making, lure design, and color pattern development. Through the years Matt has helped many major manufacturers design lures, rods, reels, and storage solutions. His unique approach, forward thinking, and keen understanding of the sport have proven to be an asset to many companies.

If your company is interested in consulting on new product development, has an idea they want to bring to market, or has a product that needs finishing touches, Matt is always open to helping others succeed. He can be reached directly to discuss consulting fees at matt@mattallenoutdoors.com